Fat Guy Media

Products And Services

• Website Design

  With customized web design platforms, easy-to-navigate menus and crisp imagery, Fat Guy Media brings your users’ web experience to a whole new level. We shine a spotlight on your company’s best features. Having a well thought out website design with relevant and informative content opens your digital doors wide open to your target audience, inviting them to see everything your brand has to offer.

  Link: Website Design

• Digital Marketing

  Digital marketing offers companies an enormous opportunity to establish and grow relationships with existing and potential customers via the Internet. With digital marketing, your company can reach a whole new target audiences simultaneously delighting current clients.

  Link: Digital Marketing

• Inbound Marketing

  Technology has changed expectations and buying behaviors. It’s all about getting the answer that you want now and who supplies that answer best. This makes it critical for a business to market their products and services and become a thought leader within their industry. They must focus on how their target audience learns and shops for their products or services. Inbound Marketing depends heavily on analytics to determine what’s working and what’s not. Instead of building separate campaigns and strategies for SEO, Social Media Marketing, Blogging and Search Engine Marketing, Inbound Marketing folds all of them into a single solution. That’s the Inbound Methodology.

  Link: Inbound Marketing

• Content Marketing

  Search Engine Optimization (SEO) is a fundamental aspect of online marketing. However, if your content isn’t good enough for people to take interest in it and share it, your online pages will never be properly optimized. Content Marketing is all about creating quality content that educates your target audience by answering all their questions. When you can provide informational material that people can use and trust, it will establish your brand’s authority in your market. In turn, with Content Marketing, you are creating a sense of brand loyalty among consumers. Quality content doesn’t just tell your audience your company has expertise in your industry, it shows your expertise.

  Link: Content Marketing

• Social Media Marketing

  An important aspect of Social Media Marketing is being able to create compelling content that consumers want to share. It’s a digital form of word of mouth, which provides a tremendous boost when it comes to strengthening your brand’s recognition. Think about your own Social Media—it’s likely that your Facebook newsfeed is flooded with different articles, pictures and videos that your friends have shared. Social Media networks are one of the fastest growing traffic drivers on the Internet because of how quickly links are shared on them. While tailoring your content with target keywords is a great SEO strategy, there’s no faster way to get people to your site than enticing them with interesting content through Social Media Marketing.

  Link: Social Media Marketing

• Search Engine Optimization

  You could have the most beautiful website on the Internet, but if no one knows it’s there or if users don’t actively engage with it once they visit, you might as well not have one at all. One of the key factors when it comes to building your website is thinking about your consumers. SEO, or Search Engine Optimization, is the process of increasing the visibility of a website in organic (un-paid) search engine results page (SERP). There are a number of ways to optimize your website, such as building your site using elements that are easily read by search engines.

  Link: Search Engine Optimization

• Email Marketing

  It’s important to consider the audience that you’re addressing through email marketing efforts. Through email marketing, you have the opportunity to reach an incredibly wide audience in very little time. And, they’re able to respond immediately, no matter what time they receive the message. Most importantly, email marketing is a transactional medium. By this we mean that consumers are already in a buying mindset when they open emails, because they expect to receive offers in them. There’s no better audience than one that’s receptive to offers from your brand. Measurability is another key component of Email Marketing. Sales campaigns that are distributed via email can be measured based on how many of the emails were opened, how many links were clicked, and the conversion rates of general consumers to actual customers. Analysis is key when configuring emails to send to consumers. We can tell what subject lines, Calls-to-Action and solutions perform best with your consumers. Then, in turn, we can move forward using these results. Having such extensive data allows us to constantly adjust our strategies to ensure continued success.

  Link: Email Marketing

• Blogging

  As Internet use has exploded, blogging is now part of a marketing strategy used to increase a company’s brand recognition. We write business blogs full of content that are specifically designed to attract searchers to a company’s website. These visitors soon become potential customers. Our topical articles create educational, remarkable, helpful and valuable content that entices web searchers to visit your website. Your company’s website is static, because your information remains the same over time. Your blog, however, is not static. Multiple business blogs per week or month will produce new and relevant information about your company and demonstrate how buyers will benefit from your company’s services. Our blogging methods boost traffic by incorporating relevant keywords into all content. This tactic is done with Search Engine Optimization (SEO) to benefit your company’s Search Engine Results Page (SERP).

  Link: Blogging

• Geo Marketing

  Geo Marketing is making sure your company is properly placed in its correct geographical location. You’ll be positioned at the right business for your customers in your community.

  Link: Geo Marketing